Reza Merchant
The Collective
Reza’s journey started while studying at the London School of Economics. Frustrated by the lack of high-quality yet affordable accommodation for young people in London, he decided to tackle this problem by creating his own lettings agency called Share in the City. Over time, this has evolved into The Collective, one of the most innovative and fastest-growing property companies in London. Following a number of smaller scale schemes around London, The Collective launched the world’s largest co-living building, The Collective Old Oak, in May 2016, offering 550 rooms. It was fully let by the end of the year. The company currently has a total 2,000 beds in its portfolio and development pipeline, with two new co-living towers currently under development in Canary Wharf and Stratford. Additionally, Reza was recently listed as one of the Evening Standard’s most influential people in London and as one of Property Week’s Top Forty under 40. The Collective Old Oak won the Creative Spaces Award in 2016 from Estates Gazette and British GQ listed it as the second best thing in the world in 2016, just behind Drake.